Building on the momentum of 2024, Mokobara is bringing a wave of nostalgia into 2025 with its latest collection. Known for offering some of the most βInstagrammableβ travel accessories, the brand is now stepping into new territory with a limited-edition collaboration featuring the legendary anime series Naruto. The outcome? A captivating blend of fan culture and fashion, where storytelling seamlessly merges with style.
The Moko x Naruto Transit Backpack, the inaugural release in the series, draws inspiration directly from the distinct style of manga. Its design features brushstroke patterns that echo the hand-drawn panels found in Naruto, creating a visual experience that feels like it could have been pulled right from the pages of the manga. Rumman Rizvi, Founding Member at Mokobara, explains, βWe wanted it to embody the essence of a Naruto Manga panel.β Every brushstroke is carefully crafted to honor the artistry that makes manga such a compelling form of storytelling.
This isn’t just another backpack – it’s designed to be a collectible, with details that reward close inspection. From clan emblems to hidden messages, the closer you get, the more the pack reveals.
The timing is impeccable. Anime’s influence in India has evolved from niche to noteworthy β Naruto’s 2024 return on Sony YAY! pulled in 5 million views, while Jujutsu Kaisen’s theatrical release raked in 1.8 Crore on opening day alone. But beyond the numbers lies a community that’s grown from passionate forum discussions to a full-blown cultural movement.
For a generation raised on a mix of travel Pinterest boards and anime streaming tabs, this collaboration feels less like a surprise and more like something destined to happen. Mokobara has done more than design products; theyβve captured a unique moment where pop culture, travel, and nostalgia seamlessly blend. By incorporating subtle anime references, Mokobara has likely created this season’s most intriguing conversation starter.
Mokobara Brings Naruto’s Ramen Shop to Comic Con 2025
Mokobara turned heads at Comic Con 2025 with a booth inspired by the legendary Ichiraku Ramen Shop. Held on January 18th and 19th, the pop-up brought fans into the world of Naruto, showcasing Mokobaraβs exclusive limited-edition Naruto collection in a setting fans couldnβt help
but recognize.
“Ichiraku Ramen Shop is at the heart of so many memorable Naruto moments,” says Rumman Rizvi, Founding Member at Mokobara. “We wanted to bring that same magic to Comic Con as we introduce our collection.” While no actual ramen was served, fans indulged in a hearty helping of nostalgia as they explored the collection in a space that felt like a true homage to Narutoβs world.
PRESS RELEASE
